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Samsung wants to make incredible progress this year with the Tiger strategy

According to the Chinese horoscope, 2022 will be the time of the Tiger's reign, which will come into its own on February 1. Astrologers are already talking about the fact that this year will be rich in events, someone will have to change life orientations and revise the principles. Change and transformation will be a priority. Samsung also expects changes, which today announced a new strategy with the symbolic name "Tiger".

The main task is to more aggressively promote their devices on the market. The goals are ambitious: to become the number one company in all product categories, to increase market share in the premium segment with a price of over $ 600, to increase user migration to Galaxy smartphones, and to increase sales. accessories for smartphones, including headphones.

The abbreviation Tiger is not just an association with the symbol of 2022, but a symbiosis of goals, where each letter has a meaning. Here's what Samsung said:

  • become a leader in all categories;
  • increase the share in the flagship niche;
  • compete with Apple and close the gap;
  • expand its presence in the wireless headphone market;
  • This year should be a record year for the company in terms of achieving its goals.

Samsung's mobile division will strive to produce not only smartphones, but also smart devices. Our goal is to become a brand that is respected by the youth audience and provides innovation.

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Samsung has finally unveiled an affordable flagship Galaxy S21 FE

For months, there have been rumors on the Internet about the upcoming release of the "affordable flagship" Samsung Galaxy S21 FE; which should replace the rather successful Galaxy S20 FE. Today, the South Korean tech giant finally unveiled the highly anticipated device.

The smartphone is powered by last year's flagship Qualcomm Snapdragon 888 platform; which also served as the basis for versions of the full-fledged flagship Galaxy S21 sold in a number of markets, including the United States. The chipset works in conjunction with 6 or 8 GB of RAM. The storage capacity is 128GB or 256GB. The smartphone is equipped with a 6,4-inch Dynamic AMOLED 2X screen; with Full HD + resolution and refresh rates up to 120 Hz. That is, the new product offers the same display as the base Galaxy S21; but its diagonal is increased by 0,2 inches. The screen is covered with durable Corning Gorilla Glass Victus.

The main camera of the smartphone combines a 12-megapixel main sensor with f / 1.8 aperture and wide-angle optics, a 12-megapixel ultra-wide-angle module with a viewing angle of 123 degrees and an 8-megapixel telephoto lens. The selfie camera is a 32-megapixel sensor with 81-degree optics.

Source / VIA:

Korea Herald


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