Russia is obviously working on its own version TikTok... The country's leading media holding, backed by state energy giant Gazprom, plans to launch a short video sharing app similar to the popular social media platform.
Alexander Zharov, General Director of Gazprom-Media, confirmed the news and said that the holding had purchased the service “I’m Done” (“I’m Done”). According to Zharov, the application was developed with the support of the Innopraktika Foundation, which is run by one of Vladimir Putin's alleged daughters, Katerina Tikhonova. The media firm will "use the project's software to accelerate the creation of a new video service for Russian bloggers."
According to the report NDTVThe CEO said the app will launch within two years and will support short portrait videos similar to ByteDance's TikTok. For those who don't know, Gazprom-Media is one of the largest mass media in Russia, owning a number of leading TV channels and a number of radio stations. News of an upcoming TikTok alternative also comes in as the government tightens its reins of government online and on platforms like YouTube, which are offered by independent news sources.
Zharov added that the company has been working on the platform "for about a year to modernize it and make it no worse than YouTube in terms of tools." It is noteworthy that the country also operates on the RuNet, which is essentially a nationwide internal network. This will allow him to control both the platforms and the content displayed on them.
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