Ngemuva kokukhipha uHuawei esihlalweni nokushiya endaweni yesibili, i-Xiaomi nezinye izinhlobo ezihamba phambili zavala ngokushesha igebe. I-Xiaomi okwamanje ingumkhiqizo wesithathu omkhulu wama-smartphone emhlabeni. Kunoma yimuphi omunye umkhiqizo, lokhu kungabhekwa njengomphumela wephupho. Kodwa-ke, lokhu akuyona into efunwa yi-Xiaomi.
Inombolo 1 ye-smartphone brand e-China
Izolo Lu Weibing , uzakwethu we-Xiaomi Group, uMongameli we-China kanye ne-International Division kanye neMenenja Jikelele ye-Redmi Brand, wenze inhlolokhono. Engxoxweni, uthe i-CEO ye-Xiaomi u-Lei Jun usezibekele umgomo othize weqembu - ukuba ngumkhiqizo wokuqala we-smartphone e-China eminyakeni emi-3.
Okwamanje , ngokusho kombiko wakamuva engxenyeni yesithathu ka-2021, i-VIVO ihola imakethe yaseChina. Ilandelwa yi-OPPO ne-Honor. U-Xiaomi uthathe isikhundla sesine.
U-Lu Weibing uthe imakethe yamaselula yaseChina yenza u-70% wemakethe engaxhunyiwe ku-inthanethi. Ngakho-ke, ngeke bakwazi ukufinyelela ezikhundleni eziphezulu ngaphandle kwenguqulo eqinile yokungaxhunyiwe ku-inthanethi. Ngakho-ke, uchungechunge olusha lwe-Xiaomi lokudayisa luqukethe izitolo ezingu-10 futhi luzokhomba izitolo ezingu-000 eminyakeni emithathu ezayo. Ngamanye amazwi, bagxile kakhulu ekwandiseni imakethe egwilizayo.
Ngaphezu kwalokho, i-Xiaomi ngeke ihlose ukudlula izimbangi zayo. Kepha njengoba inhloso ka-Xiaomi kuwukuba ngowokuqala, bazodlula bonke abaqhudelana nabo, okuhlanganisa ne-Apple.
Ungawufinyelela kanjani umgomo wakho
Ibha iphezulu. Ngakho-ke lolu hlobo lwe-smartphone ludinga ukusebenza kanzima ukufeza lokho. Kuzoba nzima ukufeza umgomo. Kepha uXiaomi ukholelwa ukuthi lezi zinhloso kuphela ezengeza inani emizamweni yabo.
U-Lu Weibing ukholelwa ukuthi inhloso ye-Xiaomi engaxhunyiwe ku-inthanethi ukuphula imininingwane. Kalula nje, ukholelwa ukuthi i-Xiaomi kufanele ivumele abasebenzisi ukuthi bathenge umkhiqizo ofanayo ngentengo ephansi. Umehluko phakathi kwe-Xiaomi nontanga yayo usemehlukweni wefilosofi namagugu.
Phela, u-Xiaomi usanda kuvula isitolo sakhe se-10 e-Shenzhen. Unenguqulo ebuyekeziwe ye-Mi Home 4.0. Indawo yesitolo isifinyelele ku-600 square metres. Futhi lesi sitolo sigcizelela ukuzizwisa okusekelwe esigcawini. Ngokuzayo, Ikhaya le-Xiaomi lizovula izitolo ezinkulu nakakhulu. Sicabanga ukuthi i-Xiaomi ilandela leli qhinga ngoba imoto ye-Xiaomi isendleleni.
Phambilini, uLei Jun uthe ngoSuku Lwabatshalizimali bakwa-Xiaomi ukuthi inqubekelaphambili yamanje ekukhiqizeni izimoto idlule obekulindelekile. I-Xiaomi Motors kulindeleke ukuthi iqale ukukhiqiza ngobuningi engxenyeni yokuqala ka-2024. Ngakho-ke, imoto yokuqala ye-Xiaomi isiseduze.
