Namuhla, ingxenye yesibili ye-Xiaomi's Mega Launch iveze ubunikazi obubonakalayo obusha obufaka i-logo eyenziwe kabusha ne-typography entsha.
I-logo entsha yaklanywa nguKenya Hara, uprofesa waseMusashino University of the Arts kanye nomongameli weNippon Design Center (NDC). Ku-logo entsha Xiaomi amakhona ayindilinga, njengakwezinye amasethi wezithonjana. Ngakho-ke unesikwele esikhundleni selogo yakudala, okuyisikwele.
Akumangazi ukuthi kunezinqubo eziningi zobuchwepheshe kanye nezincazelo zefilosofi ngemuva kokuklanywa kwelogo. UXiaomi uthi umklami usebenzise ifomula yezibalo ye- "superellipse" ekwakhiweni futhi kudingeke ukuthi enze okuguquguqukayo ukuze athole ibhalansi enamandla ebonakalayo nebhalansi ephelele phakathi kwesikwele nendilinga.
Uma kuqhathaniswa nento engunxande, isiyingi sinesimo esiguqukayo, esibonisa ngokuphelele ukuguquguquka kukaXiaomi, ukungakhathali kanye nentando yokuqhubekela phambili.
UXiaomi uthi uzoqhubeka nokusebenzisa iwolintshi njengombala wenkampani, ngakho umbala welogo awukashintshi. Kodwa-ke, izosebenzisa izinketho zelogo emnyama nesiliva njengemibala ehambisanayo yemikhiqizo esezingeni eliphakeme.
