Ua hoʻolaha ʻo Xiaomi i ka hōʻike hana Q47,8 i nehinei. Ua hōʻike ka mea hope i ka loaʻa kālā kūʻai kelepona o 7,48 biliona yuan ($ 43,9 biliona) a me nā moku kelepona honua o XNUMX miliona mau ʻāpana. Me he mea lā ʻaʻole ia he hewa, akā he nui nā mea e hoʻoponopono ai i ka mākeke smartphone premium.
Wahi a e like me Canalys, i ke kolu o ka hapaha, ua 13,5% ka mahele mākeke honua o Xiaomi, i ke kolu. No ka hōʻike ʻana, ma ka hapaha ʻelua he 16,7%, ʻelua kūlana.
Ma kēia mea, ua haʻi ʻo Wang Xiang, ka pelekikena o Xiaomi Group, i ka wā o ka noiʻi ʻana o ke kolu o ka hapahā o Xiaomi i ka emi ʻana o ka mākeke o ka ʻoihana i ke kolu o ka hapaha ma muli o ka hana ikaika o ka iPhone 13.
Eia kekahi, ua hōʻike pū ʻo Wang Xiang e pili ana ka hapa o kēia hapaha i ka 10 a 20 miliona mau hoʻouna kelepona ʻo Xiaomi.
ʻO ka mākeke smartphone premium Xiaomi
Eia kekahi, ua ʻōlelo ʻo Wang Xiang e ulu mau ana ka mākeke kelepona kelepona kiʻekiʻe o ka hui. Ua hōʻea ka mea hana i ka 18 miliona i nā hapaha mua ʻekolu o kēia makahiki, ua piʻi ka 12,8%, mai lalo o 8% i ka makahiki i hala. E like me kāu e ʻike ai, nānā nui ʻo Xiaomi i ka ʻāpana smartphone premium, a ua uku ʻia.
Ua ʻōlelo pū ʻo ia:
"E hoʻomau mākou e hahai i ke ala o ka hoʻolālā ʻenehana kiʻekiʻe. Akā, hoʻomanawanui loa mākou. Pono mākou e hoʻoikaika mau ma nā ʻaoʻao he nui. ʻO kekahi e hoʻomaikaʻi mau i ka ʻike mea hoʻohana a hoʻoponopono i nā pilikia o nā mea kūʻai kiʻekiʻe.
ʻO kekahi kuhikuhi e hoʻoikaika hou i ka mana o ka brand. Pono mākou e ʻae mālie i nā mea kūʻai kelepona kelepona kiʻekiʻe e ʻike i kā mākou huahana a me nā lawelawe. Ke neʻe nei mākou i kēia ala."
ʻOiai ke paʻakikī nei ʻo Xiaomi e ʻimi i kona wahi ma lalo o ka lā i ka mākeke smartphone premium, ʻaʻole maʻalahi nā mea. I ka pūnāwai, ua hōʻike ʻo Strategy Analytics i ka like ʻole o Samsung a me Apple i kēia niche. ʻO ka ʻoiaʻiʻo, ua kālai ʻia nā mea ʻelua i ka mākeke ma waena o lākou a ʻaʻole e ʻae i kekahi hōʻailona ʻē aʻe e lawe i ka hapa nui o ka mākeke. Akā ma hope o ka hoʻokahuli ʻia ʻana o Huawei, ua hoʻoholo ʻo Xiaomi e hoʻopiha i ka hakahaka.
Hoʻomaka me Xiaomi Mi 10 series, ʻoi aku ka Mi 10 Ultra, ua komo ka ʻoihana i ka mākeke smartphone premium a lanakila. ʻO ka hiʻohiʻona hou aʻe ʻo Mi 11 Ultra ua lako me nā hiʻohiʻona ʻoi aku ka holomua. Ua ʻae kēia i ka brand e piʻi aʻe i luna. No ka moʻo Mi 12, ʻo ia kekahi o nā mea mua me ka ʻōnaehana Snapdragon 898. E hoʻomaikaʻi nui ʻia ke kāmela o ke kelepona. A ʻaʻole mākou e kamaʻilio e pili ana i ka MIUI 13.
